Liquid Bread: Beer and Brewing in Cross-Cultural Perspective (Anthropology of Food & Nutrition) by Helen Macbeth [1782380337, Format: EPUB]

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Title: Liquid Bread: Beer and Brewing in Cross-Cultural Perspective (Anthropology of Food & Nutrition)
Autor: Helen Macbeth
Publisher (Publication Date): Berghahn Books; 1 edition (May 1, 2013)
Language: English
ISBN-10: 0857452150 | 1782380337
ISBN-13: 978-0857452153 | 978-1782380337
Download File Format: EPUB

Beer is an ancient alcoholic drink which, although produced through a more complex process than wine, was developed by a wide range of cultures to become internationally popular. This book is the first multidisciplinary, cross-cultural collection about beer. It explores the brewing processes used in antiquity and in traditional societies; the social and symbolic roles of beer-drinking; the beliefs and activities associated with it; the health-promoting effects as well as the health-damaging risks; and analyses the modern role of large multinational companies, which own many of the breweries, and the marketing techniques that they employ.